John began his path in the advertising sector of business in a rather traditional Madison Ave pattern. He received an undergraduate degree in business & economics from Lehigh University and an MBA from the University of San Francisco. He has worked for major NYC advertising agencies and managed direct response campaigns for several Fortune 500 companies including Barclays, AT&T, Wells Fargo, Bank of America, and Citigroup. Although he tasted success, he found it rather empty and highly stressful. He decided to shift his playing field and moved to the West Coast. He was recruited to work for another Fortune 500 company in San Francisco. Again he was very successful and created significant monetary success. John however, was becoming aware of a certain dissatisfaction about the stress and void feeling of not being his true, authentic self, i.e. “working for the man”. He believed in his abilities, skill sets and “warrior nature” enough to make the commitment to set off on his own as an entrepreneur. His wife, being a successful businessperson in her own right, agreed and together they “jumped the chasm”. They sold their beautiful Victorian home in The Bay; he resigned from his prominent corporate position and they moved to Boulder, Colorado on a new journey of entrepreneurship.
John is the founder and principal of Online Pro Marketing, a very successful search engine marketing company focused on helping small-to-mid-sized businesses succeed online. As a Certified Google AdWords Professional, he took his 20+ years of direct marketing and advertising experience, his extensive background in database marketing and direct response copywriting and created an “entrepreneurial dream”. In a short period of time he found his niche ideally suited for the statistical and creative requirements of developing successful internet marketing programs. John shifted his skills from assisting big businesses with large ad budgets to helping smaller customers with B-to-C and B-to-B websites in ecommerce, fashion, real estate, information technology, legal, home improvement, photography, education and many more. Starting with zero customers, he grew to over 150. Not only did John create outward abundance in his business life, but also he, his wife and children are living a life filled with freedom, joy and happiness in Boulder.
One of John’s inherent skills, is his ability to see patterns in business and economics. Recognizing that working in search engine marketing and the internet world transcends time and geography, John’s work with VIM Ventures seeks to extend his passion of helping other entrepreneurs and small business owners to new countries and languages beyond North America .
Here’s to your online success!
|Denise M Kay|